New Energy Vehicles Industry

The PEST analysis (Political, Economic, Social and Technological Analysis) is a useful tool for understanding market growth or decline, and as such the position, potential and direction for a business. The PEST Analysis example here shows the result of PEST Analysis of the new energy vehicles industry. As you can see it lists factors like:

  • Political factors such as government support
  • Economic factors such as stable foreign currency exchange rate
  • Social factors such as consumer’s feeling about new energy vehicles (e.g. unsafe, immature, etc)
  • Technological factors such as slow charging

Posted by: Steven Guarino

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